BATTLE PASS

Conceptual styleframes, logomark and branding for a gaming focused social channel, left on the cutting room floor. I was responsible for brand identity design & initial art direction for the platform.

VISUAL EXPLORATION

I set out to create branding that felt thematic to gaming through bold visuals, pixelated textures and clean typography.

Motion + 3D work was completed by wizard Ryan Johnson.

While this project was left for dead, nothing is wasted in design and it was a blast to work on.

Style-Frame-3F
Style-Frame-3G-B
Style-Frame-3A
Style-Frame-3B
Style-Frame-3C
Style-Frame-3-Next-B
Style-Frame-3-Next
Style Frame 3 – Quote B
Style Frame 3 – Quote
IGTV-4
IGTV-3
IGTV-2
IGTV-1

CUTTING ROOM FLOOR

I developed additional brand marks and executions - all focused on the idea of Battle Pass being your "ticket" to premium gaming social content.

battlepass_board
BattlePass_color_explorationAB03
BattlePass_color_explorationAB01
BattlePass_color_explorationAB02
Option 1
Option 1-1
Style Frame 2F
Style Frame 2F2
Style Frame 2B
Style Frame 2
Style Frame 1
Style Frame 2E
Style Frame 2C
Style Frame 2D
Style Frame – Square 1C
Style Frame – Square 1D
Style Frame – Square 1B
Style Frame – Square 1A

EXPERIENCES
Crunchyroll
2025 - Present
Respawn Entertainment (Star Wars Jedi)
2025
Thinkingbox
2021 - 2024
Loaded
2019 - 2021
Jam3/Monks
2017 - 2019
Freelance + agencies
2012 - 2017

CLIENTS
Riot Games, Respawn Entertainment/Lucasfilm, Pixar, Disney, Discord, Pepsi, adidas Originals, Focus Features, Fox, Lionsgate, Paramount, Oakley, Red Bull, University of Oregon, Google Zoo, AKQA, CP+B, Dominos, W+K, Yoplait


SKILLS
Creative Direction
Art Direction
Product Design
UI Design
Visual Design
Concept & Strategy